Geico Direct Commercial 1997-0
Grocery of Four (or Grocery World) is a 90s commercial where your mother is holding a list bringing a quart of milk, carton of eggs, watermelon, and a white fish. At the end, the white fish lands on the road. The announcer ends with the slogan "GEICO Direct: A Better Way to Buy Car Insurance".
Aired[]
- Commercial First Aired: November 17, 1996
- Commercial Last Aired: May 19, 2001
Voice Actors[]
- Voice of VO as Andrew Anthony
Transcript[]
(Scenes: Grocery Store & Parking Lot)
Woman: Quart of milk.
Men: Quart of milk! Quart of milk!
Woman: A carton of eggs.
Man: A carton of eggs!
Men: Carton of eggs!
Woman: A watermelon.
Man: Watermelon!
Woman: And a beautiful, fluff white fish.
Man: White fish!
VO: Just a reminder. It's easier to buy things without a lot of middlemen.
Woman: I'm not too happy with this white fish.
VO: The same is true when purchasing car insurance.
(Cut to: GEICO Direct/GEICO Logo)
(Phone: 1-800-947-AUTO)
(Text: The Sensible Alternative)
(URL: www.GEICO.com)
VO: Buy direct from GEICO over the phone, and you could save fifteen percent or more. GEICO Direct, a better way to buy car insurance.
Trivia[]
- This is one of the first ads where the slogan is completely different. Instead, the slogan has "GEICO Direct: A Better Way to Buy Car Insurance" at the end of each ad.
- This is among one of the first ads with the phone logo.
- The music heard on the logo is the jazz tune heard throughout.
Gallery[]
